Pulp Fiction Copywriting

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I read an interview yesterday with an author named Terry Harknett, aka George G. Gilman. If you don’t know him, Harknett is the author of almost 200 books, mostly pulp novels in the western and crime genres. Talk about prolific! In some cases he wrote and published a DOZEN books a year. In the interview, [...]

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Your Favorite Sales Letters of All Time?

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Dear Friends: What are your absolute FAVORITE sales letters of all time? Please list them below. At minimum, give us the headline. Even better, give us the direct link and/or the name of the copywriter. To start things off, here are some of my favs: “Lies, Lies, Lies!” – Gary Bencivenga “The Lazy Man’s Way [...]

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The Greatest Little Book on Salesmanship Ever Published

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For forty years it sat locked in a file cabinet, forgotten and unpublished in its author’s lifetime.  Now the “greatest little book on salesmanship” is finally being released in print, thanks to Internet Marketing pioneer Ken McCarthy and the System Press. The Secret of Selling Anything, written by Harry Browne in the late 1960s, is [...]

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