Dear Friends:
What are your absolute FAVORITE sales letters of all time?
Please list them below. At minimum, give us the headline. Even better, give us the direct link and/or the name of the copywriter.
To start things off, here are some of my favs:
“Lies, Lies, Lies!” – Gary Bencivenga
“The Lazy Man’s Way to Riches” – Joe Karbo
“America’s Secret Investment Societies” – Porter Stansberry
“Outlawed for 41 Years, Now Legal Again” – Mike Palmer, Stansberry & Associates
“End of America” – Mike Palmer, Stansberry & Associates
“The Intentional Living Control” – Bill Bonner
“How You Can Profit From The Coming Stock Market Crash And Financial Blood-bath That Is Going To Be Caused By Cash-Rich Drug Dealers And Other Criminal Scum!” – Gary Halbert
“The Insider Code. WANTED: Novice Crew to ‘Rob’ Banks Legally…With an Inside Job!” – Jim Sheridan
“WARNING: Do Not Read This If You Have Moral, Ethical Or Religious Reasons Against Hurting (Or Even Killing) Someone Who Violently Attacks You, Your Wife Or Your Kids” – Ben Settle
“How Even Skinny, ‘Barney Fife’ Cops Single-Handedly Control And Dominate Violent Criminals, Gang-Bangers And Other Cold-Blooded Killers… Without Even Drawing Their Guns!” – Ben Settle
“Combat JKD: All Your Fancy Fighting Skills Won’t Earn You An Extra Second Against This Devastating New Natural Streetfighting System!” – John Carlton
HINT: You can find most of these by just putting the headline (in quotes) into Google. Happy hunting.
PS: Need more ads for your swipe file? Check out this link:
http://theryanmcgrath.com/2010/04/gary-halberts-favorite-ads/
Related posts:
- Interview with Josh Manheimer, Writer of (Several of) The World’s Greatest Direct Mail Sales Letters
- Two Killer Opening Lines for Your Next Sales Letter or Ad
- Gary Halbert’s Favorite Ads
- 12 Top Direct Marketers You Might Not Know About, But Need to Study
- John Forde of The Copywriter’s Roundtable, part 1

My favorite sales letter was actually a joke explaining why people should buy a ficticious ebook that would make the buyer a million dollars