Ryan M. McGrath focuses on narrative preeminence...
Ryan McGrath works with founder-led businesses on narrative coherence, strategy, and long-term value creation.
He writes about how narrative incoherence erodes trust, leverage, and customer lifetime value — and how coherence allows assets to compound instead of decay.
He writes about how narrative incoherence erodes trust, leverage, and customer lifetime value — and how coherence allows assets to compound instead of decay.